Summary: Engagement, yours and your employees’, is the life line of any business. True engagement, which occurs only when there is purpose, clear direction and alignment, can be facilitated in three steps: (1) defining your core values, (2) identifying your employees’ passions that can support the core values, and (3) developing metrics (scorecard) for tracking success. This course will outline how to carry out these activities and make concrete changes in your business.
Overview: Engagement is the life line of any business. Whether it is the business owner’s or the employee’s, each contributes to the success or failure of a practice. Gallup estimates that disengagement within the U.S. workforce costs more than $300 billion in lost productivity alone. Gallup also reports that engaged organizations have 3.9 times the earnings per share (EPS) growth rate compared to organizations with lower engagement in their same industry. Engaged employees are more productive, more profitable, more customer-focused, and more likely to remain in the work force. Other wonderful outcomes include having a strong, positive effect on customer engagement, more likely to find creative ways to solve problem and suggest improvements, more likely to be open to new ideas, and have a stronger tendency to create a friendly, more inviting work environment. True engagement only happens when passions are identified and unambiguous direction is specified. Recent research (The Kelly Global Workforce Index) indicates that 51% of workers worldwide say they would sacrifice status and pay to have more meaningful work. Daniel Pink, author of Drive, The Surprising Truth about What Motivates Us, discusses evidence that autonomy, mastery and purpose are key ingredients to employee engagement.
The first step in this course will be to define the core values that are important for each business owner. The audience will participate in a hands-on exercise in understanding what their core values are for each of their practices. This activity will engage the audience in redefining and/or exploring areas of their professional lives they may have forgotten were at one time personally important. The core values of their business will act as anchors for decisions and provide a clear path for driving actions. Having identified the core values, discussion on how to bring these to the forefront of a practice will thrashed out.
The next exercise will be to explore how to focus attention on their staff. A great method to increase employee engagement is to identify what their employees are personally passionate about and to align those with the business’ core values. Various suggestions will be offered and solicited from the audience. Only by aligning personal passions with the companies’ value will there be true employee engagement.
As with any new process, clear steps in how to achieve the desired goals need to be outlined. Action plans need to be put in place and metrics on how to measure success need to be determined. During this part of the course, discussion on how to develop and deploy a scorecard will be completed. Participants will be encouraged to outline their own scorecards during this activity.
At the end of this course, participants will leave with a new or redefined direction for their business and their lives. Understanding, defining, or rediscovering one’s core values is key for achieving personal and employee engagement. Measuring activities via a scorecard or other metric will plot a direction for success. The outcome, a fully engaged staff leading to a successful and exciting business.
Learning objectives: Upon completing this workshop, attendees will be able to …
1) List the core values for their business
2) Identify how to align employee passions with the core values
3) Develop a scorecard to track and measure goals